Apple Takes the Lead in 2023’s Smartphone Market

In 2023, Apple Inc. emerged as a market leader in global smartphone sales, surpassing Samsung for the first time since the latter’s ascendancy in 2013. Based on the International Data Corporation’s data, this achievement shows Apple sold 234.6 million smartphones, slightly surpassing Samsung’s 226.6 million sales. Apple’s ascendancy is largely attributed to a consumer shift […]

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