Women’s Soccer on the Rise in Brazil

Last week in São Paulo, crucial soccer matches aired, featuring Corinthians and Ferroviária in the Supercopa feminina de futebol. Concurrently, Botafogo and Corinthians competed in the men’s state championship. Despite airing in the afternoon, the women’s game on Globo surpassed the men’s prime-time match on Record, scoring 12 to 9 in audience points. This outcome […]